Any development, whether personal, professional, or that of a nation, comes at a cost. Whether we realize or not, many times a nation develops at the cost of nature, culture, tradition, and local artisans. Being the oldest civilization of the world, India has endured more than any civilization. We have witnessed that a more developed civilization is more prone to destruction. A balanced approach of development with respect to nature, culture, tradition, and their life is needed for long term sustainability of any civilization. The current status of Indian toy industry is one of such examples of a fast developing civilization. During last 3 decades, we lost our traditional way of childhood life. Now, our children do not play with traditional toys, and we actually don’t know where these old toys have gone extinct, slowly and gradually.

As we have progressed and people have become more advanced and tech-savvy, the demand for handmade legendary toys has drastically come down. With the advent of techno-products, the Indian toys have almost lost their value, the interest of little eyes and the uninterested parents who move quickly to get an iPad for their kids rather than stopping on the road and buying the toys with which they themselves have spent their childhood.